Introducing Semiotics

Type
Book
Authors
ISBN 10
1874166552 
ISBN 13
9781874166559 
Category
Unknown  [ Browse Items ]
Publication Year
1993 
Publisher
Pages
176 
Description
Why study signs? This perennial question of philosophy is answered in the 20th century by the science of semiotics. An animal's cry, poetry, the medical symptom, media messages, language disorders, architecture, marketing, body language - all these, and more, fall within the sphere of semiotics.Introducing Semiotics outlines the development of sign study from its classical precursors to contemporary post-structuralism. Through Paul Cobley's text and Litza Jansz's illustrations, this seminal introduction identifies the key semioticians and their work and explains the simple concepts behind difficult terms. For anybody who wishes to know why signs are crucial to human existence and how we can begin to study systems of signification, this book is the place to start. - from Amzon 
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